Chief Sales and Marketing Officer

Chief Sales and Marketing Officer

The Zonal group are the UK’s largest technology provider to the hospitality industry, employing over 520 people and with annual revenues of over £62M. The group has grown its turnover 500% through organic growth and acquisition over the past 8 years and has an exciting and realistic growth expectation for the future. Our products are currently used by over 16,000 pubs, restaurants and hotels across the country. Customers include national brands like Pizza Express, JD Wetherspoon and John Lewis.

We provide our customers with the solutions they need to make their business a success.

These solutions include:

  • Mobile and web apps for ordering and digital menu management
  • Long sales cycle, complex EPoS/ERP solutions for multiple site operators
  • SaaS solutions for B2C consumer engagement e.g. loyalty, gift cards, vouchers, campaign management, SCV, Digital payment or reservations
  • Short sales cycle / telesales channel for Hotel Property Management

By linking these solutions to Zonal’s EPoS system we help hospitality brands to understand their customers’ behaviour and preferences, enabling them to excel in an increasingly competitive market.

We are looking to appoint a highly experienced Chief Sales and Marketing Officer to lead, drive and innovate the sales and marketing functions to maximise sales opportunities and marketing initiatives to support, and exceed, the companies’ targets.

What you’ll do

Reporting directly into the CEO you will hold ultimate responsibility for the sales and marketing activities within Zonal, ensuring sustainable revenue growth by constantly maximising market penetration.

Duties:

  • Acting as an integral part of the exec team helping to define, refine and drive the company strategy.
  • Working closely with other executive officers to advise them on sales strategies, forecasting and general management issues in order to align the business’s efforts, avoid conflict of interests and facilitate the achievement of the business’s objectives.
  • Assuming overall responsibility for running the sales function across the company, ranging from relationship development through to contract finalisation, to ensure the sales targets are exceeded YOY.
  • Track and review actual sales results, weighing them against set targets and KPIs to determine the effectiveness of the sales initiatives and implementing changes and solutions where necessary.
  • Collaborate closely with the Chief Customer Officer to establish and nurture new customer relationships with a focus on maximising the deployment of our product suite through the sales process and beyond.
  • Collaborate with the finance department in determining the sales and marketing department’s budgets as well as appropriate internal budgetary allocations.
  • Leading the sales process on the larger corporate prospects.
  • Maintaining a stable knowledge base of the industry competitors, conducting regular research and keeping up with market trends to give the business a competitive edge.
  • Working closely with the Sales Directors across all business units to support the management of the sales teams to exceed targets and ensure the sales function is co-ordinated and joined-up.
  • Acting as a mentor to key sales personnel ensuring their constant professional growth.
  • Attending industry events and conferences, establishing and maintaining long term relationships with key customers, potential customers and key strategic partners.
  • Negotiate contracts and provide necessary follow-up for customers; develop and present customer solutions ensuring solutions meet or exceed customer requirements.
  • Overall responsibility for managing accurate quarterly and yearly forecasts for both sales and marketing; prepare sales reports showing sales volume and areas of proposed customer growth and review sales performance against projections.
  • Overall responsibility for the marketing function – working closely with the Group Marketing Director to maximise the support to our sales teams and generate revenue by increasing sales through successful marketing.
  • Devise and implement a marketing strategy that aligns with the overarching company objectives.
  • Working with the Group Marketing Director to build brand awareness across all our verticals.
  • Manage key strategic partnerships under the direction of the CEO.
  • Working with the Chief Technology Officer to ensure the sales process effectively conveys and represents Zonal’s current and strategic future offerings.

What we value

Passion, Teamwork, Innovation, Professionalism and Accountability are the values that make us the company we are. We’re looking for someone who understands and values great culture and will help us shape it as it evolves.

About Zonal

If you’ve booked a table or hotel room, ordered and paid for food and drinks, received loyalty offers, or downloaded your favourite hang out’s app, you will likely have used a Zonal product.

We are a family business with Scottish roots. We operate from our modern head office in Edinburgh, our Innovation Centre in Abingdon, modern Stafford facility and hotel management solutions base in Cardiff.

Location: Oxfordshire
Benefits package: Competitive package depending on experience

Chief Operating Officer

Chief Operating Officer

The Zonal group are the UK’s largest technology provider to the hospitality industry, employing over 520 people and with annual revenues of over £62M. The group has grown its turnover 500% through organic growth and acquisition over the past 8 years and has an exciting and realistic growth expectation for the future. Our products are currently used by over 16,000 pubs, restaurants and hotels across the country. Customers include national brands like Pizza Express, Mitchells and Butler, JD Wetherspoon and John Lewis.

We provide our customers with the solutions they need to make their business a success.

These solutions include:

  • Mobile and web apps for ordering and digital menu management
  • Long sales cycle, complex EPoS/ERP solutions for multiple site operators
  • SaaS solutions for B2C consumer engagement e.g. loyalty, gift cards, vouchers, campaign management, SCV, Digital payment or reservations
  • Short sales cycle / telesales channel for Hotel Property Management

By linking these solutions to Zonal’s EPoS system we help hospitality brands to understand their customers’ behaviour and preferences, enabling them to excel in an increasingly competitive market.

We are looking to appoint a highly experienced Chief Operating Officer to lead, drive and innovate the operations of the business.

What you’ll do

Reporting directly into the CEO you will hold ultimate responsibility for the Service, Support, Project Services and our Livingston Logistics/Manufacturing hub. You will work alongside the CEO and Executive members to execute the company vision. World class service is a hallmark of our organisation and maintaining this is of paramount importance.

The successful candidate will be a true leader, the sort who loves bringing people with them on a journey, hands-on and leading by example. You’ll enjoy facilitating change and selling this internally and be forceful enough to push things through when required. It goes without saying you will have a collaborative approach and also be comfortable managing various stakeholders across the business. We like people with a “point of view”, and with that comes strong personalities, so this is a role for someone who can influence, empathise and direct in equal measure.

Capable of working with true autonomy, from experience you will already know what good looks like and will drive implementation that is both relevant and functional for our business, with solid metrics in place to gauge success. The icing on the cake will be your truly positive, change-orientated, and future-focused mind-set that will foster success and improvement across the business. If you are looking for a challenging yet rewarding role at a company that is ready to change and improve, what are you waiting for.

Duties:

  • Acting as an integral part of the executive team helping to define, refine and drive the company strategy.
  • Working closely with other executive officers to advise them on general management issues in order to align the business’s efforts, avoid conflict of interests and facilitate the achievement of the business’s objectives.
  • Measure and report on operational performance and develop plans to improve relevant key performance indicators.
  • Collaborate with the financial department in defining the company’s financial operating model including your department’s budgets and other appropriate internal budgetary allocations.
  • Put procedures and resources in place to promote scaling, optimise inefficient areas of the organisation and coordinate with department heads.
  • Driving operational excellence and constant improvement.
  • Designing and embedding processes to ensure the changes we make across the business (not just out of the Ops team) land effectively and that we foster a culture of continuous improvement.
  • Working in conjunction with all relevant internal departments (such as R&D, TechOps, Account Management etc.) to deliver seamless customer support and results.
  • Where required assist with operational delivery strategy for key customer accounts.
  • Devising and implementing new products and services to drive revenue and profitability.
  • Maintaining and improving our industry-leading service and support.
  • Drive efficiencies within the manufacturing and logistics centre.
  • Highly effective external stakeholder management.
  • Ensure all projects are delivered efficiently, on-time and to budget.
  • Manage key strategic partnerships under the direction of the CEO.
  • Establish policies and procedures that promote the company culture and vision.

What we value

Passion, Teamwork, Innovation, Professionalism and Accountability are the values that make us the company we are. We’re looking for someone who understands and values great culture and will help us shape it as it evolves.

About Zonal

If you’ve booked a table or hotel room, ordered and paid for food and drinks, received loyalty offers, or downloaded your favourite hang out’s app, you will likely have used a Zonal product.

We are a family business with Scottish roots. We operate from our modern head office in Edinburgh, our Innovation Centre in Abingdon and Hotel Management solutions base in Cardiff.

Location:
Benefits package: Competitive package depending on experience

Marketing Executive

Marketing Executive

The Zonal group are one of the UK’s largest technology providers to the hospitality industry.

Our products are used by over 16,000 pubs, restaurants and hotels. Our customers range from single site operators right through to national brands like Pizza Express, JD Wetherspoons and All Bar One.

We provide our customers with the solutions they need to make their business a success.

These solutions include mobile apps for ordering and web apps for engaging with consumers either through loyalty or reservations. By linking these solutions to Zonal’s EPoS (till) system, we help hospitality brands to understand their customers’ behaviour and preferences, enabling them to excel in an increasingly competitive market.

Join Zonal’s marketing team and get a great stepping stone into a career in marketing

We are seeking an entry-level Marketing Executive with strong copywriting skills and a passion for a career in marketing. Reporting into the Demand Generation team, you’ll learn lots and get great exposure to loads of different areas including campaign management, content writing, digital marketing, social media and PR.

The Marketing Executive supports the marketing team with demand generation campaigns, social media and digital marketing.

What you’ll do

  • Support the creation and execution of specific marketing campaigns across all channels.
  • Create and devise campaign content.
  • Develop messaging in line with tone of voice and brand values.
  • Help ensure that content across all channels follows brand guidelines.
  • Support the PR and media function, including the creation and sharing of content on social media.
  • Produce a weekly social media schedule.
  • Execute the social media plan across all channels.
  • Create email campaigns, landing pages and other content for different programmes.
  • Support the creation of best practise sales tools to maximise sales effectiveness.
  • Build and manage sustainable relationships with key internal stakeholders and external agencies.

Who you are

  • Ideally you will have a degree in English, Marketing or Journalism or equivalent.
  • Someone with previous experience in a marketing role
  • Someone with a CIM qualification
  • Someone with exceptional communication skills, both verbal and written with the ability to interact at all levels.
  • Someone with strong copywriting skills and excellent attention to detail
  • Someone with experience with social media channels
  • Adaptable and well-organised with a practical-minded approach and the ability to work on multiple tasks and to tight deadlines
  • Able to multi-task with a keen eye for attention to detail.

What we value

Passion, Teamwork, Innovation, Professionalism and Accountability are the values we believe make us the company we are. We’re looking for someone who understands great culture and will help us shape it as it evolves.

About Zonal

If you’ve booked a table or hotel room, ordered and paid for food and drinks, received loyalty offers, or downloaded your favourite hang out’s app, you will likely have used a Zonal product.

We are a family business with Scottish roots. We operate from our modern head office in Edinburgh to our Marketing Technologies Division in Staffordshire, or our Innovation Centre in Abingdon and hotel management solutions base in Cardiff.